World Breastfeeding Week
World Breastfeeding Week (WBW) is an regular annual celebration which is being held every year from 1 to 7 August Coordinated by WABA. Its observed in more than 120 countries. WABA calls for concerted global action to support women to combine breastfeeding and work. Whether a woman is working in the formal, non-formal or home setting, it is necessary that she is empowered in claiming her and her baby’s right to breastfeed. The main aim is creating awareness between mothers.
WABA calls for:
• concerted global action to support women to combine breastfeeding and work, whether in the formal sector, non-formal sector, or at home.
• ratification and implementation of maternity protection laws and regulations by governments, in line with the ILO Maternity Protection Convention
• inclusion of breastfeeding target indicators in the Sustainable Development Goals (SDGs)
World Breastfeeding Week was first celebrated in 1992 by World Alliance for Breastfeeding Action (WABA) . It is now observed in over 120 countries by UNICEF, WHO and their partners including individuals, organizations, and governments.
The World Health Organization (WHO) and the American Academy of Pediatrics (AAP) emphasize the value of breastfeeding for mothers as well as children. Both recommend exclusive breastfeeding for the first six months of life and then supplemented breastfeeding for at least one year and up to two years or more. WBW commemorates the Innocenti Declaration made by WHO and UNICEF in August 1990 to protect and support breastfeeding.
WBW came up with the goal to promote exclusive breastfeeding for the first six months of life which yields tremendous health benefits, providing critical nutrients, protection from deadly diseases such as pneumonia and fostering growth and development.
With the WBW 2015 campaign, WABA and its partners at global, regional and national levels aim to empower and support ALL women, working in both the formal and informal sectors, to adequately combine work with child-rearing, particularly breastfeeding.